In this episode, we explore the "great unbundling" of marketing and what it means for the future of the industry. The marketing landscape is experiencing significant shifts, from hiring patterns in product marketing to the decline of the traditional CMO role.

Is the traditional marketer a thing of the past? In this episode of Marketing Unfiltered, we dive into the seismic shift transforming the world of content marketing.

In this episode, host Gareth Cartman chats with Elliot Davis, MCIM, a marketing professional who's spent over 12 years working across London, New York, and Asia Pacific with some pretty impressive brands along the way.

In this episode of Marketing Unfiltered, Gareth Cartman sits down with Kiersten Geiger, a seasoned marketer whose career spans retail giants and global media powerhouses. They explore her fascinating journey—from the shop floor at Claire’s to leading brand strategies at Condé Nast and Fabletics.

In this episode, Gareth chats with Zoe Watson about the real challenges facing mid-level marketers, the industry’s obsession with analytics, and the ongoing disconnect between marketing and sales.

In this episode of Marketing Unfiltered, Gareth Cartman sits down with Meghan Davies, an experienced CMO with a rich and varied background across multiple sectors. Together, they unpack Meghan’s unique journey into marketing and the key skills that have shaped her career, like strategic thinking, effective communication, and a deep appreciation for cultural diversity.

We sat down to chat with Elle Lacey, someone who has successfully exited startups, built her own personal brand and became global CMO and COO.

In this week’s podcast, we tackle the struggles of senior marketers to find roles right now, and uncover signs of ageism in the market where hiring managers are seemingly looking for ‘digital natives’.

Gareth and Cara discuss some fascinating research about the psychology of interviews. For instance, did you know that you’re going to naturally score someone higher if you interview them early morning as opposed to late afternoon?

Gareth and Cara dive into their own past, and experience now as recruiters, to analyse why marketing generalists have been squeezed out, but how they’re overdue a comeback.

We sat down with Sia Kopakka for a fascinating discussion not just on her career, but on how you can transition from agency to brand side, how you can navigate different cultures, and how you have to take the chances you’re given.

Is your hiring funnel leaking? Well, you may not know it. But if candidates are pulling out at a late phase, it can have a severe impact, delaying your hire sometimes by up to 3 months. What to do? Well, we have answers…

We sat down for a chat with Stephen Allen, one of the UK’s foremost marketing leaders, to discuss his career from the early days at Proctor & Gamble and Unilever, through to his experience in the food industry and his transition towards digital.

Is AI coming for your jobs? In this episode, Gareth and Cara discuss the likelihood that AI is going to wreck your career - and whether maybe it’s a chance to elevate what we’re doing.