MARKETING AGENCY RECRUITMENT.
How many recruiters can say they have over 10 years’ experience of working in, leading and running a marketing agency?
That’s what we bring to the table. Serious, deep experience of the challenges that come with running a marketing agency, and the challenges of securing and retaining your best people. Over the years agency-side, we developed talent acquisition practices that we’re now putting into operation for our clients, helping them grow their agencies with commercially intelligent, talented people across media buying, SEO, client services, project management & more.
When scaling your marketing agency, you don’t always need a recruitment agency. In fact, we can help you build your internal talent function, reduce your recruitment costs and become more or less self-sufficient.
We’re here for the hard stuff.
We’re here for the roles that you find difficult to fill, and where talent is thin on the ground. And we can help you plan for the future so that you don’t need to come back to us again and again. That’s the difference with Example - we’ve been where you are before, and we only used agencies when we absolutely had to.
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UNDERSTAND
Day 1
It starts with a deep understanding of who you are, what your challenges are, and what you expect of the successful candidate. From here, we can identify sourcing methods that will get us most efficiently to the people who will fit the bill.
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IDENTIFY
Weeks 1 and 2
There are many ways to source candidates - from boolean strings to OSINT strategies. Almost never job ads. The difference comes when we screen as if carrying out your first interview - only the very best make it through this part of the process.
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ACCOMPANY
Throughout
We are partners both to you and our candidates. So when we accompany you both through the process, it’s done with transparency and openness. We give you market intelligence, an open candidate list, and our experience helps ensure a smooth recruitment process.
MINI CASE STUDIES
DEMAND GENERATION MANAGER - HOW WE FOUND FIVE SUPERSTARS IN FIVE DAYS
We were recently tasked with finding a demand generation manager for a FinTech brand. The person would be a pivot point in the team, speaking up across the business from product through marketing through to Sales and RevOps. As a team, we identified over 100 potential candidates within a day, and developed a personalised outreach campaign. We screened over 30 people in an intense four-day block, resulting in five stellar candidates going to interview.
ACCOUNT MANAGER - BUT MUST BE ABLE TO WRITE EXCELLENT COPY
Client services teams can be among the hardest to recruit for. When they move, they expect to move upwards, and their achievements can often be unseen. What’s more, every agency is looking for different qualities in their account handlers. One of our clients looks for account managers who have excellent copywriting skills, so we carried out a detailed search for those with evidence of writing skills, and along with the client, put those skills to the test, resulting in a highly revenue-focused account manager joining the business, with a solid portfolio of copywriting behind him.
HEAd OF MARKETING - A COMMERCIAL SEO AND MARKETING ALL-ROUNDER
Our client likes to keep things lean, so when they do come to hire, it’s a key role. And this Head of Marketing role was no exception. They wanted someone truly exceptional and were prepared to break their on-site / hybrid rules to get the right person. We found ten people we would have wanted to hire for ourselves who showed the drive and commercial nous, as well as the SEO background they wanted - and we knew instantly that the first person we found would be the one. We were right, and to this day he continues to drive growth for the business.
MARKETING EXECUTIVE - ON-SITE, CREATIVE & ANALYTICAL
Our client gave us a challenge. Find someone local, with 1-2 years’ experience, evidence of creativity, strong analytical skills, and they have to work on-site five days a week. With the entire business on-site, it would be unfair to bring in a marketer on a hybrid or remote basis, so we understood fully and went out to find young, up-and-coming marketing talent who would be happy to work on-site. We discovered a wealth of talent, resulting in an agonising choice for our client - but also a potential future talent pipeline for when they further grow the marketing team.
CONTENT STRATEGIST - MUST HAVE INSURTECH EXPERIENCE AND STARTUP MENTALITY
Hiring for startups is a challenge we always enjoy. At early stages, you need the reassurance of people who have done it before, delivered on promises and have a track record of superb achievement in impressive places. There’s often no time to bring people up to speed on the industry. We mapped out the InsurTech industry to find almost everyone who produced content. The challenge was not finding them - it was defining who would thrive in this environment. Instinctively, we knew which candidate would thrive - and it was the first candidate we found.
SEO MANAGER - ON-SITE, CULTURE FIT, WEB DESIGN SKILLS
With our background of having been in SEO since the dawn of Google, we’ve faced many of the same challenges SEOs are facing today. Finding SEOs and defining where they stand on the SEO spectrum is something we’ve always enjoyed. Our client needed an SEO with very strong web design skills, not necessarily to dive in to code, but to ensure high standards and be the company lead on the website. Being outside London, we were playing in a small talent pool, but very quickly identified three candidates who ticked every box, with the successful candidate still achieving significant revenue success.
RECRUITMENT OPTIONS
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The majority of our hires are permanent - from junior exec to CMO and VP of Marketing. We have also helped businesses find people on fixed-term contracts.
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For contract roles, we offer a full end-to-end timesheeting and payroll services, with a rapid turnaround on roles that require someone on-site within a few days.
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Sometimes you need us to go beyond the hire. We offer market insights, talent planning & training to help internal talent teams and marketing agencies go entirely self-sufficient.