CONTENT STRATEGY & CONTENT MARKETING RECRUITMENT.

You know that content is the beating heart of your marketing engine. Without it - what do you have? Demand gen & growth teams are crying out for good content. SEO teams need it.

The people who can create it? Well, they’re getting better than ever. Far removed from simple copywriters, we’re meeting content strategists and content marketers who are scaling content production with AI. We’re meeting people who’ve carved out thought leadership authority for brands & who know how much revenue their content has generated.

That’s the difference.

Our meticulous approach to headhunting candidates means that we don’t just find content marketers who can write - we find tech-savvy thinkers for whom writing is the foundation. They’re marketers who see where content fits in the puzzle, and as content writers and marketers ourselves, we’ve hired them ourselves.

You won’t find us asking around on job boards for these people. We can find them through many different methods - not least our OSINT methodology which involves scouring through your competitors and likeminded companies’ websites and content output. Then, when we’ve created our shortlist - we simply talk to people. We find out how they think, and we find those most aligned with you and what you need.

It sounds simple, but that’s because we’ve got over 20 years’ marketing experience, we’ve written tonnes of content ourselves, and we’ve built a recruitment agency designed to find exactly these people, at speed.

UNDERSTAND

Day 1
It starts with a deep understanding of who you are, what your challenges are, and what you expect of the successful candidate. From here, we can identify sourcing methods that will get us most efficiently to the people who will fit the bill.
IDENTIFY

Weeks 1 and 2
There are many ways to source candidates - from boolean strings to OSINT strategies. Almost never job ads. The difference comes when we screen as if carrying out your first interview - only the very best make it through this part of the process.
ACCOMPANY

Throughout
We are partners both to you and our candidates. So when we accompany you both through the process, it’s done with transparency and openness. We give you market intelligence, an open candidate list, and our experience helps ensure a smooth recruitment process.

MINI CASE STUDIES

CONTENT STRATEGIST - HOW WE FOUND OUR UNICORN IN 3 DAYS

An AI startup asked us to find a content strategist who had experience in their industry, proof of scaling with AI and a data-led approach to revenue generation through content. We used many different techniques - and each one led us to the same person. Before we met him, we’d read his content, we’d built up a picture of how he worked, and when we did meet him - he spoke the language of our client. He’s now delivering ROI on his content marketing consistently for them, making a huge difference every day to their output.

SENIOR DEMAND GENERATION MANAGER - A PRECISION SEARCH

We were tasked with finding a US-based senior demand generation manager for an InsurTech start-up. The search involved finding someone who had InsurTech experience in the US, as knowledge of the industry was essential to success in the role. We quickly mapped the market, discovering candidates with significant achievements in the industry, delivering the initial shortlist in 7 days and continuing to provide candidates over a further 20 days as the search continued.

HEAD OF MARKETING - A COMMERCIAL SEO AND MARKETING ALL-ROUNDER

Our client likes to keep things lean, so when they do come to hire, it’s a key role. And this Head of Marketing role was no exception. They wanted someone truly exceptional and were prepared to break their on-site / hybrid rules to get the right person. We found ten people we would have wanted to hire for ourselves who showed the drive and commercial nous, as well as the SEO background they wanted - and we knew instantly that the first person we found would be the one. We were right, and to this day he continues to drive growth for the business.

RECRUITMENT OPTIONS

The majority of our hires are permanent - from junior exec to CMO and VP of Marketing. We have also helped businesses find people on fixed-term contracts.
For contract roles, we offer a full end-to-end timesheeting and payroll services, with a rapid turnaround on roles that require someone on-site within a few days.
Sometimes you need us to go beyond the hire. We offer market insights, talent planning & training to help internal talent teams and marketing agencies go entirely self-sufficient.

FREE DOWNLOAD

THE STATE OF THE DEMAND GENERATION MARKET - REPORT

Our 2024 report into the State of the Demand Generation Market is as relevant now as it was then.

Where, for instance, does all the female talent go? We find large numbers of female demand generation managers, but Senior roles tend to lean more heavily towards male candidates.

We analyse salary levels and expectations across both the UK and the US, and discovered some interesting patterns in what candidates expect in terms of their package. Download below!

Free Download