The £270k Content Role

Is the traditional marketer a thing of the past? In this episode of Marketing Unfiltered, we dive into the seismic shift transforming the world of content marketing.

Based on their latest industry report, they reveal how the B2B content marketing role has evolved more in the last five years than ever before.

Discover why technical skills, data analysis, and cross-departmental collaboration have skyrocketed in importance, now making up a massive portion of a marketer's daily responsibilities.

Cara and Gareth discuss the rise of the "entrepreneurial content strategist", a professional with a founder's mindset who can blend storytelling with startup-savvy execution.

Join the conversation as we explore what this means for both seasoned professionals and those just starting their careers. Is the future all about tech, or will we see a return to the classic art of marketing?

Find out why companies are willing to pay top dollar for this new breed of marketer and what you need to do to stay ahead of the curve in this dynamic field.

You can also read the report in full: Click here. ⁠